In this day and age, there is literally no shortage of information.

You have an awesome product or service you want to showcase to the world, but let’s be honest. There are multiple businesses that are promoting a similar, if not the same, thing.

To have leads running straight to your brand, you need the power of human testimony. You need a case study.

For your brand to become a thought leader, you need a white paper.

We will have a few tricks up my sleeve if we were your case study writer.

Cassandra Claris Marketing offer B2B & SaaS case studies and white papers that will effectively

• Identify your customer’s (interviewee) pain points.
• Show how your product or service helped them overcome their issue.
• Tell a story to prospects that are still facing the issue.
• Showcase your brand’s social responsibility.
• Give people a relatable reason to trust and try your brand.

If you want to capture the essence of your story, you need a case study writer who

• Loves asking questions.
• Understands the psychology of people and the reasoning behind their purchasing decisions.
• Writes content that convinces prospects to take a leap of faith and try your product.
• Wants to help you showcase expertise in your field.
• Will never miss a deadline, and will respond to you within 1 – 2 days.
• Will be a joy to work with.

A case study or white paper sounds like a great idea! How do we get started?

1. Consultation: This is an email or phone call to understand your business needs which may include customer outreach and the interviewing process.
2. Writing: After our consultation, we’ll create the first draft.  NOTE: If you prefer a more visual report, Case Study Videos are also available.
3. Critique & Polishing: Ultimately, this is your post. Once you have time to suggest any changes, the final version of your content will be uploaded in your desired format.